Marketing
Mass Marketing and Brand Building
We promote UCCS through various mass marketing and brand building efforts. 4,627 UCCS TV spots ran in Colorado Springs and Denver combined between November and March, and 6,000+ radio spots ran from September through April. Our online advertising campaign has had over 7.5 million impressions.
Direct Marketing
We work with Student Recruitment to generate prospective student leads through targeted direct marketing. Over 130,000 direct mail pieces have been sent to prospects in Colorado, California, and Arizona.
Marketing Material Production Coordination
We can help you with conceptualizing and creating marketing collateral like brochures, posters, advertisements, post cards, and banners. While we can't write or build the material for you, we can work with you to choose qualified consultants and vendors and help make the process run smoothly.
- Contact Jennifer Hane for help.
- Take a look at the Marketing Material Planning Checklist for some questions to consider when preparing your materials.
- Read through the Working with Vendors page.
Contacts
Martin Wood
Vice Chancellor of University Advancement
and Chief Operating Officer
mwood@uccs.edu
719-255-3438