University of Colorado Colorado Springs: College of Business


Matthew Metzger, Ph.D.

Assistant Professor of Innovation and Entrepreneurship

Dwire Hall 347


  • Ph.D. Management
    University of Oregon, Lundquist College of Business, Eugene, OR; 2012
  • MBA, Entrepreneurship Concentration, Cum Laude
    University of Notre Dame, South Bend, IN; 2007 
  • BA, Environmental, Population, and Organismic Biology, Summa Cum Laude
    University of Colorado, Boulder, CO; 2004


My research interests lie at the intersection of organization, identity and entrepreneurship theories. I am particularly interested in processes of organizational identity emergence, the agentic and organic ways that organizational identities are maintained and changed and whether/how identities and other cognitive filters influence entrepreneurial processes. Current projects examine:

  • The change or maintenance of an identity ascribed to a category of similar firms in the face of nascent forms of competition
  • The influences that effectual approaches to entrepreneurship have on new technologies
  • The possibility that an organization's identity can be "resurrected" after long periods of dormancy


  • Instructor, University of Oregon
  • Instructor, University of the West Indies
  • Family-owned coffee roasting and retail business 

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