University of Colorado Colorado Springs: College of Business

People

Babak Hayati

Assistant Professor of Marketing


Dwire 209
719.255.3661
bhayati@uccs.edu

Education

Ph.D. Marketing (Minor in Management)
C. T. Bauer College of Business, University of Houston, Houston, TX.
 June 2012

MBA General Management
Graduate School of Management, Sharif University of Technology, Tehran, Iran.
June 2007

B.S. Mechanical Engineering
Department of Engineering, University of Tehran, Tehran, Iran.
June 2005

Interests

  • Social Network Analysis
  • Marketing Strategy Implementation
  • Business-to-Business Marketing
  • Branding and Relationship Marketing

Experience

Babak has several years of consulting experience in the fields of marketing strategy, sales management, and e-commerce. Before joining UCCS, he worked for four years with the research and consulting branch of the Sales Excellence Institute (SEI) at the University of Houston. Prior to that, he was a marketing strategy consultant in the Middle-East region. Having a mechanical engineering background, Babak has two years of experience as a design engineer in the home appliance manufacturing industry.  

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