On-Campus Advertising Guidelines

Information for ad placement in:
Guidelines for ALL on-campus advertising through Auxiliary Services Marketing:


Ads must fit into one of the following categories:

1. Ads for approved campus student club/organization events and activities
Advertised events must be hosted by a UCCS registered/recognized club or organization. Events must be registered and approved through the ROAR Office and be open to all students. Member-only advertising, or advertising for the sole purpose of increasing membership is not accepted.

2. Ads for campus departmental services/offerings
Ads must be for an event or service that appeals to/affects a large percentage of students, faculty and/or staff. Eligibility to advertise does not guarantee placement.

The promotion of non-university entities or organizations is not allowed. To comply with University policy, all programs, services and events advertised must be open to anyone in the campus community and may not discriminate on the basis of race, color, religion, sex, age, political affiliation, national origin, sexual orientation, disability, or veteran status.

 

COMMODE CHRONICLES AD SPECIFICATIONS

Cost: FREE

Ad Specifications
Dimensions: Final ads are 2.5" W X 4.5" H.
Preferred file size: 500 x 900 px minimum, 750 x 1350 px preferred
Preferred DPI: Minimum 200 dpi, 300 dpi preferred
Preferred file formats: .jpg, .pdf, .psd, .ai, .pub
Font size: No smaller than 9pt at final, printed size
Images: High resolution, NO copyrighted materials

Ad Design
You may either submit your own ad or you can request for design assistance from the Auxiliary Services marketing department. If you are requesting design assistance, all requests should be made no later than noon on the Monday before the submission deadline so that we have ample time to design the ad.

If designing an ad yourself, print a copy of your ad at the final size. Text should be easily readable from a distance of several feet. If not, your text is too small and you will be asked to edit the submitted ad.

Ad Submission
To include in your submission email:
Contact name
Contact email address
Your final ad OR your design request

If requesting design, please also include in your submission email:
• Exact (brief) text as you'd like it to appear in the ad (bullet points or one-two sentences)
• Event name, date, location, time, if applicable
• Contact information for your readers with questions
• QR Code, if applicable

Please email all requested information (commode@uccs.edu) by 12:00 p.m. on the submission deadline, the Wednesday before the start of the requested edition. If we do not receive your ad by the deadline, even if you reserved the space in advance, we reserve the right to replace your ad with another ad on the waiting list.

Design Tips
• Print a copy of your ad at the final size. Text should be easily readable from a distance of several feet. If not, your text is too small and you will be asked to edit the submitted ad.
• CLEAN and SIMPLE is most effective.
• Use contrasting colors that allow text to stand out. Avoid colors that will be hard to read when printed, such as black text on a dark blue background.
• Do not include UCCS/departmental logos as these become too small to read at final size and are unnecessary on this internal document.

CC Facebook Page
Sometimes, submitted ads will not be printed in the Commode Chronicles due to space limitations. When this occurs, the Auxiliary Services marketing department will individually post the ad on the UCCS Commode Chronicles Facebook page.

For ALL printed ads, a Facebook album will be created for that specific Commode Chronicles volume and each ad will be uploaded into the album for an added social media presence.

Ad Preference
There are only eight available ad spots in the Commode Chronicles.  Auxiliary departments pay for the entire publication and are guaranteed four of the twelve ads in each issue. Three ads are permanently paid for by OSA/GSA, University-Wide Marketing, and Athletics. For the remaining five ads, preference is given to events and departments who have not advertised during the current semester. Ads are accepted on a first come, first served basis. The Auxiliary Services Marketing department reserves the right to edit submitted ads. All decisions on editing and ad placement are final.

Dates/Editions and Deadlines for Fall 2016-Spring 2017 

Issue #

CC Start Date CC End Date Submissions Open Submissions Close (at noon)
204 5/9/16 5/22/16 4/25/16 5/4/16
205 5/23/16 6/19/16 5/9/16 5/18/16
206 6/20/16 7/17/16 5/23/16 6/15/16
207 7/18/16 8/14/16 6/20/16 7/13/16
208 8/15/16 8/28/16 7/18/16 8/10/16
209 8/29/16 9/11/16 8/15/16 8/24/16
210 9/12/16 9/25/16 8/29/16 9/7/16
211 9/26/16 10/9/16 9/12/16 9/21/16
212 10/10/16 10/23/16 9/26/16 10/5/16
213 10/24/16 11/6/16 10/10/16 10/29/16
214 11/7/16 11/20/16 10/24/16 11/2/16
215 11/21/16 12/4/16 11/7/16 11/16/16
216 12/5/16 12/18/16 11/21/16 11/30/16
217 12/19/16 1/15/17 12/5/16 12/14/16
218 1/16/17 1/29/17 12/19/16 1/11/17
219 1/30/17 2/12/17 1/16/17 1/25/17
220 2/13/17 2/26/17 1/30/17 2/8/17
221 2/27/17 3/12/17 2/13/17 2/22/17
222 3/13/17 3/26/17 2/27/17 3/8/17
223 3/27/17 4/9/17 3/13/17 3/22/17
224 4/10/17 4/23/17 3/27/17 4/5/17
225 4/24/17 5/7/17 4/10/17 4/19/17
226 5/8/17 5/21/17 4/24/17 5/3/17

BUS KIOSK AD SPECIFICATIONS

Cost: $50 per install, one-month minimum, plus the cost of print production.

Auxiliary Services Marketing works with the UCCS Copy Center to get these ordered for $110 per poster. Bus shelters are available to on-campus departments. No outside advertising will be permitted.

Kiosk Ad Specifications
Dimensions: Final ads are 47" W x 68" H (overall area); 44" W x 65" H (copy area)
File size: 23.5" W x 34" H
DPI: 150 dpi minimum; text and line art should be scanned in at 800-1000 dpi.
File formats: .ai, .eps, .tif, .psd, .pdf; Save in CMYK mode only
Margins: Full bleed recommended; leave minimum 1.5" margin for copy
Images: High resolution, NO copyrighted materials, full bleed recommended
Printing: All printing must go through Auxiliary Services Marketing to ensure proper sizing/formatting/material.

Ad Design
You may either submit your own ad or you can request for design assistance from the Auxiliary Services marketing department.

If you are requesting design assistance, all requests should be made no later than a month before the kiosk ad install so so we have ample time to design, approve, and send the poster into production. A design fee may be applied.

If designing the ad yourself, please keep in mind that text needs to be easily readable from a distance of several feet. We recommend printing a sample of the text on an 8.5"x11" sheet of paper, so you can determine how it will look at actual size.

Ad Submission
To include in your submission email:
Contact name
Contact email address
Your final ad OR your design request
Your department speedtype

If requesting design, please also include in your submission email:
• Exact text as you'd like it to appear in the ad
• Event name, date, location, time, if applicable
• Contact information for your readers with questions
• QR Code, if applicable
• Include all screen and printer fonts, supporting files, graphics (logos, graphic identities, etc), photos, images

If you have questions regarding design or printing, please contact Megan Gallegos.

SHUTTLE BUS AD SPECIFICATIONS

Cost: FREE to advertise, but your department is responsible for printing the posters. ALL shuttle bus ad designs MUST be submitted to Auxiliary Services Marketing for approval prior to printing. Advertising for on-campus departments is accepted for the interior of campus shuttle buses.  

  • The final, printed design should be 11" H x 17" W - landscape.
  • The paper should be an 80lb (minimum) cardstock in order to secure into the bus signage holders.
  • Auxiliary Marketing needs to approve the content/design in advance prior to posting. Submissions may be sent to Megan Gallegos for approval.
  • After approval, 12 copies should be delivered to the parking office. The UCCS Copy Center can assist with printing.
  • Please include an expiration date printed in in small text the bottom right of ads. This is the date by which you'd like your poster taken down from the buses.
  • If an advertised event has a specific date or is time specific, the ad must be submitted at least two weeks before the date of the event.
  • If ads have a specific time deadline, they are guaranteed space until the posted time OR for one month, which ever comes first. If space is available, non deadline-specific ads may be displayed for additional time at the discretion of Parking Services.

 

UNIVERSITY CENTER DIGITAL AD SPECIFICATIONS

Cost: FREE

In the University Center, there are a total of three locations for digital signage.  Signs are located on the first floor (along the hallway between the Bookstore and the south entrance) and also on the second floor (near Sanatorium Grounds Coffee Shop and Berger Hall).

All ads should be submitted to Auxiliary Services for approval prior to posting. Ads will be accepted on a first come, first served basis. The Auxiliary Services Marketing department reserves the right to edit submitted ads. All decisions on editing and ad placement are final.

You can submit either a still image or a video:

Images

Photoshop or a similar design program can be used to create content.  Images must be formatted as jpg, jpeg, png, or gif files. Content created in PowerPoint is not compatible with the new system unless saved in one of the formats above. Please ensure the ad is formatted correctly. The ad image must be created in a resolution of 1920 x 1080 pixels - or as an 11" high by 17" wide (landscape) design.

Video Clips

Videos can be submitted as mpg, mpeg, mp4, or swf files. Please keep in mind that there will be no volume, videos with captions are acceptable.

Submission Process

  1. Please submit the ad to Auxiliary Services Marketing at for approval prior to submissiont to the UC Digital Signage
  2. Once approved, you may submit the ad in an approved file format along with the requested dates for airing of the ad.  Ads can run for a maximum of one semester on a space-available basis. 
  3. Files must be submitted at least two business days prior to the requested first date of ad posting.
  4. Late submissions will be accepted; however, we cannot guarantee the content will post immediately. 
  5. Email content for posting or questions to Megan Gallegos.
  6. Eligibility to advertise and submission of an advertisement does not guarantee placement on any of the digital signs.  

 

CLYDE'S CALENDAR

Cost: FREE

If you want to add an event to Clyde's Calendar, the bi-weekly calendar that highlights UCCS events, you need to provide the following information: Event Name, Date, Time and Location. It is also advised that you post your event on your club or organization portal calendar in Mountain Lion Connect. Mountain Lion Connect Calendar.

For more information, email the Marketing Coordinator/Graphic Designer in Student Life and Leadership or call 719-255-3623.